May 13th, 2010
New “IT” Girl, Betty White Did you become a fan of Betty White to host SNL on Facebook? I sadly did not; however after watching her appearance last Saturday (along with millions more – SNL’s best ratings since 2008), I suddenly found myself rooting for Betty and wanting to support her in any way I could. With all the buzz taking place over her hosting abilities and her Superbowl commercials, Betty White has suddenly become all the rage. Move over Taylor Swift, Betty White is officially Hollywood’s latest “IT” girl. So much so, that AOL’s famed pop culture site, PopEater, was interested in dedicating an entire article to Ms. White and her marketability, and asked All Terrain’s President and CMO, Brook Jay, to comment on what value the former Golden Girl now brings to brands. CLICK HERE for the link to the article. Enjoy!

New “IT” Girl, Betty White

Did you become a fan of Betty White to host SNL on Facebook? I sadly did not; however after watching her appearance last Saturday (along with millions more – SNL’s best ratings since 2008), I suddenly found myself rooting for Betty and wanting to support her in any way I could.

With all the buzz taking place over her hosting abilities and her Superbowl commercials, Betty White has suddenly become all the rage. Move over Taylor Swift, Betty White is officially Hollywood’s latest “IT” girl. So much so, that AOL’s famed pop culture site, PopEater, was interested in dedicating an entire article to Ms. White and her marketability, and asked All Terrain’s President and CMO, Brook Jay, to comment on what value the former Golden Girl now brings to brands.

CLICK HERE for the link to the article. Enjoy!

3 notes
Katy
Brook Jay
All Terrain
Betty White
  1. allterrainjohnny posted this
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Welcome to All Terrain Johnny. All Terrain is a 13 year old marketing agency headquartered in Chicago (more specifically, in a retired purse factory). We do it all read more ...

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